Our guest this episode is none other than Dennis Lemoine; actor, event marketer, and the creator of Jagg Off, an annual celebration of Mick Jagger’s birthday and the Rolling Stones. Dennis takes us through his career path from actor to event marketer, reveals his “mild” obsession with the Rolling Stones, and how he grew the Jagg Off event from a small gathering of 15 friends to a yearly event at Nectars in Burlington with hundreds of attendees. We also talk event marketing and why it makes sense for companies to invest in attending trade shows and other events.
We mixed it up a bit this episode! On the second mic is our guest host, Jon van Luling, who you may recognize as the on-field MC at the Vermont Lake Monsters games.
Joining us today is Mike Lannen, Founder and Creative Director at Eternity, a web design and development firm that builds engaging websites with a focus on ROI. We talk about a range of topics including the anatomy of a good website, B2B event marketing, being a good dad, and owning your own business. This is an interesting one, so be sure to tune in!
Raise your glass and welcome Mimi Buttenheim, President at Mad River Distillers, who joins us in studio this episode to talk about whiskey and doing business as an alcoholic beverage producer in Vermont. Mimi draws from her deep knowledge and experience in this industry to educate us on the basics of whiskey and then delves into the production, distribution, business, and regulatory side of things. Cheers to a fascinating discussion!
Nate Van Dusen of Brio Coffeeworks sits down with us this episode to talk about his unique perspective as a specialty roaster in Vermont. Nate gives us a rundown of what makes specialty coffee so special (including a fascinating crash course on the technical side of the roasting process), as well as some of the behind-the-scenes aspects of his business that ensure Brio delivers a consistent and socially conscious product.
Darcy Carter, District Director of the US Small Business Administration in Vermont joins us this episode to talk about the SBA’s role in supporting Vermont’s small business community through their financial and business development programs. In addition to talking about the unique small business landscape in Vermont, Justin shares his own experiences with the SBA. Raising capital is an important part of running a business, so be sure to check this one out!
This episode, Janice Shade, Co-Founder at Milk Money joins us to talk about her organization and how it helps innovative early-stage Vermont startups secure the financing they need to reach the next level through crowd-investing. She explains how this new approach to funding fills in a much needed gap in business financing and the potential implications of giving startups this kind of access to previously unavailable capital.
We sit down this episode with Anthony Brogna, Founder of Mavriko Marketing and owner of the popular @govermont Instagram profile. Anthony shares his unique perspective on social media’s role in society, particularly where brands and consumers converge. If you want to optimize your social game, don’t miss this episode!
We dig into the world of staffing and personnel this episode with James Mount, a multi-unit franchise owner with Westaff. James reveals how his companies approach staffing from both the applicant and employer side of things, as well as his thoughts on some of the current legislative challenges that both employees and business face today. He also shares his experience marketing a staffing and recruiting business in the face of an evolving media landscape.
RetroMotion Podcast #12 – Lauren Curry, Executive Director, Richard E. & Deborah L. Tarrant Foundation
We’re joined this episode by Lauren Curry, Executive Director of the Richard E. & Deborah L. Tarrant Foundation. The Foundation has played an important role in the lives of many young Vermonters through their mission to work with educators across the state to develop engaging, tailored learning experiences. Lauren talks about the process of applying for a grant and some of the inner workings of non-profits.
This episode we talk social media (and nerd out on music gear) with Tommy Graves, CEO & President of Vermont Guitarworks & Graves Guitars. Tommy exemplifies the can-do Vermonter spirit through his guitar repair, restoration, and customization biz, but also through his marketing. He relies heavily on social media and word-of-mouth to drive new customers and understands that social can amplify the great work and customer service he is known for. Currently, Tommy gets more than 80% of his business through social media.